Direct Response

http://www.commercialproduction.TV saves clients tens of thousands of dollars on high quality website video, internet video, and TV commercial video producti...

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Sales Marketing Software

Sales Marketing Software

Sales represent the final goal of any business! And in the context of the world financial crisis a quality sales marketing software could prevent money loss and increase financial stability. The idea is that the industry needs tools to monitor news, business performance and market trends. Lots of products have high security levels, being especially designed to meet the requirements of online platforms and the clients' demands for welfare. Who are the end users? Well, small and large businesses alike improve their activity by the use of sales marketing software programs because such toolsprovide the chance of staying competitive all the time, allowing for quick adaptations to the market fluctuations.

The variables that define sales marketing software design are rapidly changing. Many businesses choose to stay in touch with sales software providers by subscribing to publications or receiving newsletters and email alerts. Good contacts and resources may be an extra chance for the business, or the ace up the sleeve that you can use against competitors. The reality is that the sales marketing software you bought last year may not totally correspond to the present marketdemands. The improvement of software tools is possible through updates, but you have to constantly check for modifications.

Is it okay to buy a sales marketing software that may lose efficiency in time? Unfortunately, we can't give a straight and satisfactory answer to this question. We'd like to be able to say that your sales marketing software will be valid, functional and practical for a long period of time, but this is not true. It all depends on the consumers' behavior and the market trends. You are a consumer yourself, by understanding the personal consume mechanism you should beable to anticipate some of the changes on the market. Make a simple test: think of what you used to buy two years ago that you are no longer interested in.

This is a minor example of how the market trends fluctuate. Two years ago people bought cars, cell phones and electronics quite frequently, yearly or even twice a year, but in the context of the world financial crisis this is no longer possible. Therefore, changes are necessary in the sales marketing software programs too. Staying true to your goals could be the closest to reality way to make a good software purchase for businessmarketing, but there are no guarantees.

Tip: Visit Daniel's blog and discover more tips for your home business. You will find great information about how to get free traffic to your website, how to make money with cpa marketing, reviews of internet marketing tools as well as search engine optimization and you can download his Free report: "Don't Make The Same Mistakes That 98% Of Other CPA Affiliates Make!".

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Episode 22 Using Landing Pages To Increase Leads & Generate More Sales

Listen to the full episode with Clay Collins here: http://mshow.co/collins In this episode we speak with Clay Collins from LeadBrite. We discuss how to use l...

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Good Copywriter Criteria

Good Copywriter Criteria

If you tend to be a copywriter, you surely want to be a good one, which can be done by making the results of a sales letter. These followed basic points give you the best chance to start working out as a good copywriter.

 

A good copywriter can climb right inside the mind of the customer niche that he is trying to write for. When a copywriter has written a successful piece, she understands that the copy will not stand out. It becomes a silent sales partner in the background.

 

If done right, the copy in a sales letter will take the prospect on a smalljourney, where the product will be places in their life. After reading good copy, the customer will know exactly what he is buying and exactly what to expect the day that it arrives in the mail.

 

Writing copy is not like writing a novel. There are many normal punctuation and grammar rules that are broken, because the copywriter is trying to give the message in a conversational language. The writer also needs to know how the readership for that product talks. If she is writing to a customer that is a medical doctor, the tone and words chosen will be much different than the wordschosen for a customer with less education.

 

Copywriters are not out tomake awards for how pretty their sales letters are. They get rewarded by their results, by the amount of money that they bring in for their customers. The average wage for an experience freelance copywriter can easily reach the six-figure mark, while the highest paid copywriters (just a handful of people in the world) earn project and commission-based salaries into the millions of dollars.

 

A good copywriter knows that she wants to maintain a long-term relationship with the client. It is muchharder to start over and research an entire new market as it is when you are working for the same client on multiple products. It should be the goal of the writer to look at the relationship as a package of products that he can offer, instead of thinking of each transaction as only one job. The best copywriters only keep a handful of clients at a time. When you are earning millions of dollars for your clients and you get a commission based on what your work brings in, you don't need that many clients.

 

Joshua Black is the developer of the Underdog Sales Letter System. This report gives you all of tips, templates, and tricks necessary to create your own customer-grabbing sales letters in as little as 8 hours. Check it out at: http://www.sales-letter-system.com.

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Anti Virus Software Review

Anti Virus Software Review

Do you want to download a high quality anti-spyware, anti virus software? In today's highly digitized world, it is important that every computer user understands what spyware and viruses are and what they are capable of doing. Research and statistics show that more than 92% of all PCs that have access to the Internet will get infected by malware at some point in time. Therefore it is essential that you download anti virus software to keep yourself and your family's information safe.

1. Why Should You Download AntiSpyware, Anti Virus Software? Can't You Do ItManually?

Most beginner users would try to find the malware manually but fail to change anything in the end. This is because viruses and spyware are constantly infecting other files and changing their hidden names, and they scatter themselves all over the hard disk and registry. It will never be fully uninstalled if you simply look for the infected file and delete it.

With anti virus and spyware removal tools, you will be able to get rid of all the malicious software because of their malware file definitions. Regardless of what the file is named, these protection software canautomatically find these errors quickly and remove them without damaging any other component of the system.

2. Why Do You Need to Protect your PC from Spyware and Virus?

By allowing it roam freely in the system, spyware can get access to the users' confidential information such as credit card numbers, bank account and login details as well as passwords etc. They are created with the purpose of collecting private information from unsuspecting users so that they can be sold or even used for identity theft. They are more commonly used to gather information about the websurfing patterns of the user to create spam mail. Therefore, you should download an antispyware, antivirus software if you are seeing spam mail or any other unusual error messages.

Are you looking for the best AntiSpyware Anti Virus Software? Don't do it yet, because the author has found many bad spyware and virus cleaning software on the web. Read the author's review of the Top 5 Spyware & Virus Removal Software on the market now at http://www.review-best.com/spyware-virus-removal-software.htm first!

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Are Online Sales Letters Too Long?

Are Online Sales Letters Too Long?

It's always interesting to watch the debate over the length of online sales letters. This healthy discussion usually breaks down into to two camps.  Each side believe fervently in their position, and are more than happy to argue endlessly.

One side believe sales letters are too long

They go on and on about how they never read sales letters. You'll see them say they only read the headlines and skip right down to the price. They claim no one would ever read such a long sales letter because it's boring.

The other side believes there should be nolimits on copy

They like to say the longer the better. You should not limit copy in any way. You hear many say you would never send out a salesman with the instructions to limit his conversation to only 400, 500 or 1000 words. You tell the salesman to keep talking until the deal is in the bag. You would never place such limitations on someone trying to close the deal.

Actually I believe both sides are wrong!

Both sides are missing the point. In fact, I believe the question is even wrong. Why would I say that? Simple,

Can you talkyour way out of a sale?

I've lost count the number of times I've watched a salesman talk his way out of a sale. He does a great job persuading the prospect to buy. The customer would give the signal that they are ready to buy. But, the salesman keeps on talking, and talking and talking. He can't stop!

Next thing you know the customer is walking out without making purchase; and the salesman is standing there shocked because he just lost the sale. Bewildered because he thought he was really connecting with the customer, but he missed the opportunity toclose.

So, yes a person can talk too much and lose the sale

And so can a sales letter. But, that doesn't mean you should automatically shorten your copy. Not including enough information will hurt your conversions as much as too many words.

The rest of the story

No, the lesson here is you should make your copy long enough to get the job done. What's long enough? Well, that depends upon the product and the benefits it presents to your customers. Some products sell themselves, and some need to be presented with more "wow factor". You should use enough sales copy (words)  so that at the end of close,the customer has already made their decision to want to push the 'buy here, buy now' button.  It may be a one page sales letter or sixteen.  It doesn't matter, it's not how many words, it's how you say it.

How would you like more tips to help improve your blog? If so, I would like to invite you to visit my blog at http://www.KeithGoodrum.com You can check out my latest blogging tips, strategies and techniques.

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Copywriting For Lead Generation - Tips to Improve Online Copy

Copywriting For Lead Generation - Tips to Improve Online Copy

Copywriting is all about using words to get people to invest in your service or product. Improve online copy - and conversions - through the six topics outlined below.

1. Staying Honest

Your copy should always tell the truth. You may be able to fool a few people, but consumers will eventually find out if you omit information or purposely hide details. Instead of avoiding obvious problems in your product, it is better to be honest and openly address concerns so that your customers will feel safe investing in your product. Mention areas of concern and resolve these beforeconsumers can question the integrity of your product. Similarly, excessive exclamation points, "get rich quick" schemes and other exaggerations all take away from your trustworthiness. Consumers will not buy into claims for which you failed to support with evidence. You should never provide your potential customers with any reason to doubt your honesty, since this will translate into doubting the decision to invest in your product.

2. Establishing Credibility

As a copywriter, you need to make sure your advertisement is believable. The public has been trained to suspect onlinescams so from the very beginning you are fighting to establish your authority and prove the legitimacy of your product. Spelling mistakes, grammatical errors and other inconsistencies all subtract credibility. Conversely, providing testimonials or feedback on your product can add to its credibility. This can include methods such as endorsements, videos, quotations or reviews from reputable sources. Just as your product must be credible, you or your company must be too. Factors such as awards, longevity and size of your company all act to reassure your potential customers. Once you are awell-established company or sell a well-known product you will not have to work as hard to create trust. In the meantime, it is very important that you make your audience feel as comfortable as possible. You don't get to contact your customers face-to-face, so it is up to you to find other ways to reassure them that you are a credible source and your product is a safe bet.

3. Maximizing Order and Minimizing Length

Simply put, long copy looks intimidating. Copy should be broken up into small, manageable paragraphs. Lists should consist of no more than 5-7 items. Many people readonly the first few sentences of a paragraph or the first few bullets in a list, so make sure that these are your best. Go through your copy and find words that can be eliminated without changing the meaning of your advertisement. Another thing to consider is what information appears "above the fold", or the information that is available before the customer has to scroll down. Just as people are more likely to read your first bullets, they are more likely to read what occurs before the fold. Include your main message here, or provide an incentive for scrolling down.

4. Clarity - Plainand Simple

Your advertisement should be simple and to the point. If your copy is in any way confusing to your audience, they will navigate away from your page rather than stay to figure it out. People should be able to identify the product you are selling almost right away. After reading your entire advertisement, they should have a good understanding of your product and how to buy it. Your copy should flow in a logical manner so that people feel compelled to keep reading until they reach the sales pitch. Again, most people are uncomfortable with giving out personal information online.If your copy does have required fields to fill out, make sure the customer knows what will happen after they enter in their information. Finally, avoid big words that can convolute your message.

5. Make it Personal

Try to make your copy sound as though you are communicating directly with the individual reading it rather than a corporation speaking to the general public. Invoke a sense of caring towards the individual through words that would come up in a personal conversation, like "I", "me" or "you". You can also make the voice of your copy have a "personality" so that peoplewill feel an emotional connection towards your advertisement, as opposed to copy that comes across as cold and expressionless. As soon as people start to view your copy on a personal level, they will feel more comfortable investing in your product or service.

6. Provide a Reason to Buy

Always provide a reason for your customers to justify making the purchase. Justification can come from almost any source, as long as it convinces the consumer that his or her life will be better off in some way after they have purchased your product. Find a way to attach a value to your product.For example, it might bring status to the consumer, or keep them safe in some aspect. You might even identify unique features of your product or a great price that sets it apart from the competition. However, you may need to provide further justification for very low or very high prices.

Katherine is a copywriter from Lions Bay Media Inc. Lions Bay Media is an online media agency based out of Vancouver, Canada. Established in August of 2007, this quickly expanding company has more than quadrupled in size since their initial launch. Lions Bay Media specializes in lead generation and traffic management to provide clients with comprehensive online marketing solutions. Combining uniquely branded website design with their proprietary optimization technology, they have been achieving unparalleled results for both their advertisers and publishers. Visit us at http://lionsbaymedia.com/ to learn more.

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Five Top Reasons To Get A Copywriter For Your Website

Five Top Reasons To Get A Copywriter For Your Website TOP 5 REASONS TO GET A COPYWRITER (AND WHY DIY WONT WORK)

If saving time and money are important to you, if your English grades were below par, and if you dont know how to promote yourself, then DONT write the copy for your website!

1) Experience. Good copywriters not only know how to write in perfect English, they also know how the web works, how to prepare sales copy, the importance of keywords and how to use them. Choosing the right copywriter from the hundreds of experts on the internet depends entirely on the expectations you have for your site. Just as websitesrange from high-tech interactive, gaming and multimedia to simple information brochures and basic e-commerce sites, copywriters come in all shapes and sizes. Their skill set will vary according to their experience, background, personal education and knowledge, so do your research, ask to speak to recent clients and dont rely on their online testimonials or Google reviews.

2) Eye for detail. When I started out as a website copywriter five years ago I deliberately typed misspelled words into Google. Phrases included: Stationary and Website Design, Accomodation, Pubic Relations and myfavourite Copywrite 2005. Bingo, a business was born. No-one is perfect, myself included, and it seemed cruel to make money from peoples mistakes. But once Id diplomatically pointed out the errors I picked up work. From there on in I had to rely purely on skill! A half decent copywriter can pick a typo a block away and want to do something about it. Dont risk alienating potential clients and customers by leaving errors or incomprehensible copy on your website. While perfect spelling might not be high on your list of priorities for your website, poor grammar and spelling could be interferingwith your messages.

3) Speed. Once youve decided to go online its likely you want it all done yesterday. Heres where a professional copywriter can make a difference to the time it takes to get you up and running. A quick turnaround in content preparation will have you connecting with customers sooner than if you tried to do it yourself. Dont waste time agonizing over sentence structure, checking the thesaurus and reworking copy.

4) Value for money. The price for copywriting varies wildly from the overpriced and overhyped writers to the bargain basement offerings fromdeveloping nations. There is a happy medium that doesnt charge exorbitant rates for original and unique copy. The bulk of copywriters fall into this category. We just want to make a decent living doing what we do best. Overinflated prices for poor work wont lead to word of mouth recommendations, repeat work or referrals. Going offshore might save a few dollars but its unlikely to be original, will need serious editing by a professional, and fail to resonate with your target market because it has not been written by a local.

5) Its hard to promote yourself. Unless youre Donald Trumpthen talking about yourself doesnt come easy to most people. Writing about yourself is even more challenging. A professional copywriter can take an external view of your business, analyze your competition and then create copy that positions your online presence in a positive, objective way. They will write about aspects of your business that you take for granted, including points of difference, unique selling propositions, customer service and your personal commitment and passion. As a business owner you intuitively know it is all there, but a copywriter will expand upon it, highlight the goodbits and minimize the negatives.

Taking shortcuts or a cheapskate approach to copywriting is akin to DIY graphic design and SEO. It shows. Getting it right the first time not only saves time and money but the end product will look polished and professional, and word perfect.

Nikki Cripps is the owner and operator of www.wordsforwebsites.com.au, a copywriting service for small businesses based in Sydney, Australia. Her clients come from all over the world, including USA, United Kingdom, India, Russia and Thailand.

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Sales Letter Copywriter With Proven Results | Direct Response Copywriter For Business

Sales Letter Copywriter With Proven Results | Direct Response Copywriter For Business Click Here: http://www.nickcobbcopywriter.com/ A Professional Sales Let...

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The Best Stock Software Review

The Best Stock Software Review

Stock software can put an inexperienced trader on the same level as one who has been doing it for a lifetime, hence its popularity. But with the popularity of these legitimate programs, a number of faulty publishers have released faulty programs and with seemingly every program out there today all promising to make you rich, it's hard to separate the good from the bad. Here is a review of arguably the best stock software option currently on the market.

Day Trading Robot wins the title currently for the best stock software option for a number of reasons. Perhaps best of all is it boasts easily the highest winning rate of any program which I've tried as it deals primarily in low risk but high profit potential penny stocks.

Take my personal experience. On my very first trade which Day Trading Robot delivered to me I more than doubled my investment. I received the tip on Sunday night for a 15 cent priced stock per share. I bought about one thousand shares from my online trade account, then logged out. I checked back in near 2 days later and found that it had shot up to 31 cents practically overnight. About another day later that stock leveled off at 48 before beginning to drop at which point I went short on it. Ultimately I made about $ 500 on a $ 200 investment, I only wish I had dropped more at the start but since then I've grown more confident and it's only gotten better.

One of the best aspects about this stock software is that you don't need to know a thing about the stock market to take advantage of it and make a buck. As all of the real time market analysis and combing is done for you, all you've got to do is enact the recommended trades simply using an online trading account. And every pick is based entirely on market data so you don't have to worry about guesswork, human errors, or emotions factoring into your campaign and costing you money.

If you're not convinced or are still understandably skeptical about the ability of the best stock software to deliver you the key to your financial independence and dominate and unravel the secrets of the stock/day trading market, you can learn more or even give it a complete risk free try by clicking the link in this paragraph.

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Restaurant Sales Increases with Banners

Restaurant Sales Increases with Banners

Would you like to advertise and promote a product, a team, a project, a cause or a service like a restaurant or even an event? Then without doubt the best option to endorse and advertise all the above mentioned is by using vinyl band banners. You can easily make use of vinyl banners for such a reason at all times and at all places. They can be hung in doors and as well as outdoors you know. You just have to know the right technique and way to use the vinyl banners and once you know them then you will definitely see a significant response by the target market to your advertising and promotion. This article will tell you all about vinyl banners and how you can use them in different ways like for promoting your restaurant.

Before we get to the point where we discuss how vinyl banners can be used effectively for advertising and endorsement purposes, let us first discuss and know what vinyl banners is in the first place. Vinyl banners are made from material called vinyl and this material has a very elongated life. The long life of this material is used so that the banners do not deteriorate soon and become a waste like all other materials. Using this material, vinyl banners can be given many unlike shapes and can be produced in a variety of sizes.



There is no stiff and fast rule when it comes to the shapes and sizes of vinyl banners however, a standard vinyl banner is rectangular and its size can be more than more than 3 x 5 foot. Vinyl banners uk are easily foldable and can squeeze into a purse and using them can save you transportation cost. Also, vinyl banners are re usable as they can withstand heat, rain and dust for a lengthy time. The vinyl banners UK are very light in weight and can be stored easily with expediency.

Vinyl banners are very functional when you want to advertise something and want to let people know about it. They are used at times when companies manufacture new products and want to make the people aware of it. At other times when there is an imminent event of a school, custom vinyl banner would come in handy for its promotion. Likewise, restaurants can use vinyl banners to let people know of any new promotions and generally to advertise their names! This will generate many sales for them instantly!

There are lots of printing firms that are in the business of printing approximately anything. These banners printing firms have opened up to supply to the high demand of those who want to order custom vinyl banners. The cost of banners printing is very small due to tough competition and high demand. Firms are offering to print banner with high quality at low-priced costs. When it comes to choose the most excellent printing firm, it is important not to cooperation on the quality of printing especially if you want your band banners to have an extended life.

The cost of banners printing is very small due to tough competition and high demand. Vinyl banners uk are easily foldable and can squeeze into a purse and using them can save you transportation cost.

For the best software copywriter, contact shawn@artemiscopywriting.com or visit http://www.artemiscopywriting.com

A Copywriting Career

A Copywriting Career

Are you looking for a new career? Do you believe you have what it takes to be a copywriter?

Copywriting is also known as promotional and business writing. Copywriting projects include ads, sales letters, commercials and sales website contents. With the rise of informed entrepreneur-ism, most businessmen are making sure that they put commercials and other persuasion methods into good use in order to generate clients and in turn, profit - as a consequence there has been a huge rise in the demand for copywriters.

Need more persuation? Here are some more reasons why you should try out copywriting:

Copywriting Pays Well

Depending on how good you are, copywriting can pay very, very well. The very best copywriters get paid in excess of six figures every year. New copywriters usually start charging $ 25 - $ 30 for each hour that they work, and depending on their performance, they can move up to higher rates. The top copywriters can charge upwards from $ 10,000 - or even more - for just one sales letter.

Realistically though, as a copywriting newbie, you cannot expect to earn a huge hourly rate. You can start with the minimum hourly rate and move on to bigger rates once you get better.

Copywriting Can Fit Your Schedule

Suppose you haven't quit your job yet but need more cash. You can try squeezing in some reasonably -paying copywriting projects in your schedule without compromising your day job. Copywriting is also great for people who cannot stand the usual nine to five work day, and those who want to work at their own pace and time.

Copywriting Improves Your Writing

As a copywriter, you are of course expected to deliver good, crisp, clean and powerfully written material. For your copy to be effective, it should clearly deliver the message. Each item that you create should be well organized and well written, so aside from being able to write, you should also be able to edit your own work.

Copywriting involves the usual rules for writing, but packs more than that. With copywriting, you should be able to produce material that is strong and powerful.

Copywriting Teaches You About Business And Marketing

Copywriting merges two different things - writing and business. And with this, you expose yourself not only to one but to both of them. As you continue writing, you also continue to hone your skills in writing as well as in marketing.

Copywriting Helps You Learn About New Things

When you write ad copy and sales letters, you are required to read and learn about the product, as well as learn more things about different businesses, niches and industries. By doing this you increase your knowledge on a variety of topics that you wouldn't normally research.

Not an expert copywriter? That shouldn't be a problem. There are plenty of online courses and guides that will teach you the basics of copywriting, and important things that you should take noteof.

But be very careful when deciding on a copywriting coach - only go with someone with proven credentials and who can document his successes.

There can be no better way to learn copywriting than from a proven copywriting expert.

For the best software copywriter, contact shawn@artemiscopywriting.com or visit http://www.artemiscopywriting.com

10 Secrets for Budding Copywriter In Writing Articles

10 Secrets for Budding Copywriter In Writing Articles

Copywriting plays an important role in online marketing thanks to its role in promoting a product, a service or business on the internet, which leads to the importance of copywriters. Ten followed skills help you to start the way of being a successful copywriter.

 

1. Make Things Interesting

The whole point of copywriting is to capture your reader's attention. Make sure that your articles are read by people. Do this by writing in a way that would make them want to read more.

 

2. The Simpler The Better

Sales articles are meant for a broader, more general audience. Avoid using complicated words that leave people scratching their heads in confusion. You want your readers to be able to relate to your article. Try to write in a casual manner as in everyday conversations.

 

3. Keep Things Short

Avoid writing long paragraphs and long sentences. This is only good at driving your reader away and you do not want that to happen. Keep their attention by keeping your article short but with substance.

 

4. Get Straight To The Point

The article may be short but it has to be packed with useful information. Anything less is completely unacceptable. Avoid beating around the bush and get your message across in the first few paragraphs.

 

5. Know What The Client Wants

Depending on the assignment, your client might want you to write in a specific way. It is in your best interest to satisfy this want. A good copywriter will find a way to exceed his client's expectation and deliver better results.

 

6. Mind Your Writing Style

Copywriting is a different ballpark. In writing an article, you want to hit the soft spot between professional and friendly. The best way to do this is by sharing stories relevant to your audience.

 

7. Stick To Your Deadlines

Keep in mind that your clients run a business. They ask you to write for them to facilitate their operations and ideally drive profits up. Any delay in their orders will definitely have adverse effects and get you fired in the process.

8. Keep Yourself Updated

You may be asked to write on a broad range of topics some of which you may have never heard of. To convince people, you have to show them that you know what you are talking about. Keeping yourself updated makes you sound like an expert they can trust.

 

9. Write Properly

Observe proper grammar and spelling in every article you write. Never write like you are sending a text message to your friend. That sort of behavior has no place in the world of copywriting.

 

10. Learn From The Pros

If you have the time to spare, make it a point to read anothercopywriter's piece. Pay close attention to his writing style and see if you can learn from this. Do not copy it though.

 

Master all these tips and you are well on your way to becoming a very successful copywriter

You must be wondering how you can promote your online business during times of low internet traffic and internet scams. Whatever the nature of the business is you can very easily make use of article marketing to advertise your online business. More info now on http://articlepublishingblog.com

For the best software copywriter, contact shawn@artemiscopywriting.com or visit http://www.artemiscopywriting.com