Copywriting: Learn the Secrets to Writing Words that Sell (The Art of Writing)

Copywriting: Learn the Secrets to Writing Words that Sell (The Art of Writing)

Copywriting when done well is pure art much in the same way as a great picture or painting; it pulls on the emotional strings that dictate our buying habits. Whenever I write I try to keep in this in mind. But more importantly I realise that my words won’t even be read if I haven’t considered several crucial factors.

Audience - Who is my target audience? Who is going to be reading what I write? Why are they reading what I write?

Features or Benefits - Depending upon

Price:

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